Media campaigns - Wisconsin Department of Transportation

Motorists and pedestrians

Crash facts

Media campaigns

Safety media campaigns

To save lives and reduce injuries by preventing traffic crashes, the Wisconsin DOT Bureau of Transportation Safety in partnership with the National Highway Traffic Safety Administration sponsors campaigns that mobilize hundreds of law enforcement agencies throughout the state to increase motorists' compliance with traffic safety laws. The high-visibility law enforcement efforts are combined with effective media campaigns to get more motorists to buckle up, slow down and drive sober.

The following statewide campaigns for 2011 are:

Click It or Ticket - safety belt enforcement mobilization - May 23 to June 5, 2011

Click It or Ticket Law Enforcement Action Kit materials for participating agencies. (The following materials are presented in Microsoft Word format.)

Drive Sober or Get Pulled Over - campaign to combat impaired driving through high-visibility enforcement combined with a comprehensive public education- August 19 to September 5, 2011

Drive Sober or Get Pulled Over Action Kit materials for participating agencies. (The following materials are presented in Microsoft Word format.)

Booze and Belts -To prevent traffic crashes and keep the upcoming holiday season from becoming a time of tragedy, law enforcement agencies throughout Wisconsin will mobilize from December 9 to 17, 2011, to arrest drunken drivers and enforce the mandatory safety belt law.

Booze and Belts Action Kit materials for participating agencies. (The following materials are presented in Microsoft Word format.)

Local law enforcement agencies and the Wisconsin State Patrol also will team up throughout the year for special enforcement details that concentrate on areas where speeding, impaired driving and unbuckled motorists are prevalent.